- Responsive & Mobile Design
- Web Design
- Web Development
DeLa Santa Cruz's passion is to introduce the world to the hidden jewel and sports mecca that is Santa Cruz, CA. They sell disc and golf balls in partnership with top brands such as Santa Cruz Skateboards, Nor Cal, and Independent. We were asked to re-design and implement a modern website for their company to improve business processes and marketing communications.
Luke Hertzler at Mainsail Creative did a beautiful job interpreting my ideas and executing my vision. I will continue to work with Luke in the future as my business and website needs grow.
Modern Website Platform
Part of our re-design strategy was moving DeLa's database and products off of dated software and onto a modern platform. For this, we utilized the Shopify platform leveraging their simple and intuitive UI. The web design process produced a Shopify theme that was simple, yet eye-catching. Bright colors were incorporated from the brand and layered into the design. By the end of the project, we were able to launch with a design and platform that not only looked great, but also worked with their marketing team.
Advanced Product Filters
Customers visiting the site can sort by Product Type, Brand, Featured, Best-Selling, Price and Date
We handed over the keys to a fully managed and
feature rich Shopify web store
Google Tracking Integration
Our development included integrations with Google Analytics, Webmaster Tools, Remarketing Tools, and Enhanced eCommerce Tracking